Previously, owning a “work phone” was a sign of how powerful and influential you are. It was an indication that you were quite important, available when called upon, and an elite executive with access to the newest technology. Mobile technology was being improved upon, and the impact on business support was not too felt.
Presently, almost everyone can dial in and join meetings from home through Zoom, Skype for Business, or Google Meet, and send reports via email while around the office premises. Mobile technology has altered the game. In today’s business world, businesses are focused on getting each employee to carry out their duties and responsibilities with ease, through technology that is suitable and comfortable for them, adding value at each stage of their work process. For many businesses, mobile technology has become a key part of daily business processes.
Mobile technology offers several benefits and advantages to enterprises and businesses that can’t be ignored. From prompt email checking to working remotely, wireless and mobile instant payments, using business apps and solutions, communicating with vendors and colleagues, etc., mobile technology is critical and essential to any business. Therefore, what does this mean considering the way business owners are approaching future technology investments? This article highlights the benefits of mobile technology to be considered by any organization-private or government in today’s business world, looking forward to integrating mobile solutions for a dynamic and productive business operation.
1. Show, don’t speak
Mobile technology has made businesses closer to their customers through ways that were impossible just over fifteen years ago. Whether it is a touch and pay solution using mobile wallets or direct messaging to notify customers of future deals, handheld gadgets and devices are essential enablers. The marketing world is being specifically shaken up through these latest capabilities. Samsung-made gadgets like the Gear 360 camera allow businesses and companies to create 360-degree videos that are memorable that customers can explore. VR (Virtual Reality) headsets like Gear VR permit customers through a smartphone to instantly ‘teleport’ to other places. Thomas Cook, CEO of Apple, has previously used Gear Virtual Reality headsets to flaunt and show off holiday adventures in places like Singapore. Ikea, a renowned home furnishing brand, has been identified as one of the retailers that embrace and see VR playing a significant role for its customers in the near future. VR allows automotive brands and retailers to offer their customers tours around virtual car showrooms and shops. The virtual showroom also includes virtual test drives. Without the need to step into the car, the VR allows customers the chance to get a view and sense of having a new car.
2. Grow Bigger and Faster
Cloud-based solutions and mobile-first approach in technologies have provided a relatively cheaper means of starting and scaling a business, using numerous metrics that prove that companies with mobile technologies like mobile payments and cloud collaboration (the method of developing and sharing computer files through cloud computing) attain growth and development faster than companies that don’t. The key is expanding fast; therefore, eliminating hindrances to achieving your growth is very important. Cloud-based applications have made us perfectly build and handle seasonal peaks with no fear of downtime. Other cloud-based services and solutions adopted by businesses mean that their team and employees can work, share, collaborate, and communicate irrespective of their location. Applications such as Google Drive, Slack, and PayPal have reduced the time frame it takes to become global. For businesses created in 2003-2008 and 2009 or later, the time decreases from 41 months to 22 months.
3. Communicate better
Messaging services like Slack can make a workforce keep up with one another even though the staff is mobile. However, such services from Slack can also provide a valuable means of keeping up with customers to ensure effective communication with the business.
Instant communication via messaging apps and chat services can ensure a workforce remains in contact and stay more efficient, thus putting away excuses and responses like ‘Collins is on vacation’ or ‘Lewis is not in’.
4. Saves time and money
With utility and productivity apps taking the place of forms, imaging, and scanning functions helping to keep customers, clients, or supply chain-focused personnel on-site, and cloud solutions taking the place of local filing that is stressful and time-wasting, mobile solutions can shave hours and days off regular duties and tasks. However, the benefits of mobile technology are not only for mobile personnel. For small companies and businesses, the ability to carry out tasks like expenses through mobile indicates big savings. It makes it easy to file VAT returns, and check to ensure employees stick to expense policies.
5. Makes happier employees stay flexible in their job
For the present-day workforce, the ability to work anywhere and anytime is essential. A report from HPE Aruba-a wireless firm indicates that at least 35% of employees currently agree to this as a key factor in determining if they are well pleased with their jobs. In today’s world of businesses, most companies and employees know that taking a mobile-first strategy can be beneficial for business. Nevertheless, suppose you inform the owner of a company that the company can increase by 13% in workers output or inform HR executives that loyalty can be increased by over 20% through them. In that case, it is believed the company will make mobility and flexibility a greater priority to invest in.
6. Direct control and access to data
Mobile-friendly applications put today’s companies in control of their data and provide easy access to business data in a manner that wasn’t possible even a decade ago. Using ERP (Enterprise Resource Planning) applications developed by Oracle, Sage or SAP presents a live dashboard of the company’s accounts. It offers direct management control and access to the accounts, irrespective of their location.
7. Eliminate Paperwork
Mobile technology is currently in a position where paperwork has been rendered redundant almost across all business sections. For example, cloud platforms offer all sizes of business entities to collaborate as well as share documents and files at all times and at any location. This eliminates delays and expenses that might arise through the printing, faxing and scanning of documents. In addition, it has become possible for transactions such as agreements and contracts, which require official authorization and authentication to be signed online and digitally using a mobile device with ensign solutions like DocuSign, Adobe Sign, or Secured signing.
Rapid growth in mobile technology has increased the use of mobile devices and solutions in businesses. Not only does it guarantee work flexibility, but it also provides higher productivity and efficiency. In addition, it ensures better and improved communication working remotely, hence increasing collaboration among workers. Without a doubt, mobile technology is a catalyst for businesses. Smartphone helps employees to gather data for analysis and decision making. Summarily, mobile technology is a potent tool to accelerate and intensify customer service delivery, boost brand awareness, and save employees’ work time while changing the business profitably.
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